Comments for salt http://www.saltlondon.com Thu, 26 Jan 2012 10:36:19 +0000 hourly 1 http://wordpress.org/?v=3.1.3 Comment on The power of business to do good by Sam Knowles http://www.saltlondon.com/blog/power-business-good/#comment-462 Sam Knowles Thu, 26 Jan 2012 10:36:19 +0000 http://www.saltlondon.com/blog/power-business-good/#comment-462 Love the blog, as per Andy. I do take issue with you with your contention that "Big businesses are the only ones who have a track record of being able to change consumer behaviour". Universal sufferage, drink-driving, smoking, condom use, fall of communism, the Arab spring. None of those were powered by business. Humans are good at changing when, collectively, they have sufficient information, motivation and the behavioural skills TO change. I do agree that businesses have both the opportunity and the responsibility to enable consumers of resource-hungry, sometimes polluting products (sourcing, supply chain, intended use) to effect change through the very act of consumption. Their moment is now, and it was probably 25 years ago. In the age of social media, where brand management is no longer the sole preserve of the brand manager, it's central to their corporate brand reputation. Keep up the excellent blog. Fast becoming a required read. You should link to others in the same - and related - spaces. Love the blog, as per Andy.

I do take issue with you with your contention that “Big businesses are the only ones who have a track record of being able to change consumer behaviour”. Universal sufferage, drink-driving, smoking, condom use, fall of communism, the Arab spring. None of those were powered by business.

Humans are good at changing when, collectively, they have sufficient information, motivation and the behavioural skills TO change.

I do agree that businesses have both the opportunity and the responsibility to enable consumers of resource-hungry, sometimes polluting products (sourcing, supply chain, intended use) to effect change through the very act of consumption. Their moment is now, and it was probably 25 years ago. In the age of social media, where brand management is no longer the sole preserve of the brand manager, it’s central to their corporate brand reputation.

Keep up the excellent blog. Fast becoming a required read. You should link to others in the same – and related – spaces.

]]> Comment on Communication lessons in baseball by Andy Last http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-25 Andy Last Fri, 02 Dec 2011 13:41:51 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-25 Thanks Ben Thanks Ben

]]> Comment on Communication lessons in baseball by Andy Last http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-24 Andy Last Fri, 02 Dec 2011 13:39:22 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-24 Good point, Tim. The nirvana is adult-adult conversations in most situations, including the boardroom. Good point, Tim. The nirvana is adult-adult conversations in most situations, including the boardroom.

]]> Comment on Communication lessons in baseball by Andy Last http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-23 Andy Last Fri, 02 Dec 2011 13:38:02 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-23 Thanks Val. Gaps? Thanks Val. Gaps?

]]> Comment on A disgusting thought by Al Koonz http://www.saltlondon.com/blog/disgusting-thought/#comment-21 Al Koonz Mon, 28 Nov 2011 05:38:12 +0000 http://www.saltlondon.com/blog/disgusting-thought/#comment-21 Very interesting info!Perfect just what I was searching for! Very interesting info!Perfect just what I was searching for!

]]> Comment on Communication lessons in baseball by Ben Waugh http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-20 Ben Waugh Mon, 21 Nov 2011 12:50:28 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-20 Nice writing style. I look forward to reading more in the future. Nice writing style. I look forward to reading more in the future.

]]> Comment on Communication lessons in baseball by oratotim http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-19 oratotim Mon, 21 Nov 2011 11:09:13 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-19 It is a truth universally acknowledged that no-one ever went bust underestimating the lack of intelligence of the British public! Seriously though, the dumbing down of communications is not limited to Hollywood blockbusters but is alive and kicking in many organisations. Many business leaders still approach their communications in a hierarchical and didactic fashion: they choose the topics, the channels, and the timing. No wonder audiences are opting out of this adult-child relationship. But then again, adult-adult communications requires a maturity that many business leaders seem to lack. It is a truth universally acknowledged that no-one ever went bust underestimating the lack of intelligence of the British public! Seriously though, the dumbing down of communications is not limited to Hollywood blockbusters but is alive and kicking in many organisations. Many business leaders still approach their communications in a hierarchical and didactic fashion: they choose the topics, the channels, and the timing. No wonder audiences are opting out of this adult-child relationship. But then again, adult-adult communications requires a maturity that many business leaders seem to lack.

]]> Comment on Communication lessons in baseball by val http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-18 val Mon, 21 Nov 2011 10:39:52 +0000 http://www.saltlondon.com/blog/communication-lessons-baseball/#comment-18 Engaging piece Andy but not enough gaps! Engaging piece Andy but not enough gaps!

]]> Comment on A disgusting thought by top ten hosts http://www.saltlondon.com/blog/disgusting-thought/#comment-17 top ten hosts Fri, 04 Nov 2011 18:20:39 +0000 http://www.saltlondon.com/blog/disgusting-thought/#comment-17 Hello There. I found your blog using msn. This is a very well written article. I will make sure to bookmark it and come back to read more of your useful information. Thanks for the post. I will certainly return. <a href="http://www.availhosting.com/web-hosting/" rel="nofollow">web hosting</a> | <a href="http://www.availhosting.com/web-hosting/" rel="nofollow">cpanel hosting</a> | Hello There. I found your blog using msn. This is a very well written article. I will make sure to bookmark it and come back to read more of your useful information. Thanks for the post. I will certainly return. web hosting | cpanel hosting |

]]> Comment on How kiss-and-tell has made the world a better place by Andy Last http://www.saltlondon.com/blog/kiss-and-tell-world-place/#comment-15 Andy Last Thu, 03 Nov 2011 12:04:27 +0000 http://www.saltlondon.com/blog/kiss-and-tell-world-place/#comment-15 Thanks, Simon. Yes, perhaps it is a little rose-tinted to think that the age of transparency is exposing all bad practice, but it is certainly getting better. And while it's understandable that pressure groups and civil society targeted those businesses that are most susceptible to reputation damage (international consumer-facing brands), they will surely move on to shadier B2B operations and find their pressure points. Thanks, Simon. Yes, perhaps it is a little rose-tinted to think that the age of transparency is exposing all bad practice, but it is certainly getting better. And while it’s understandable that pressure groups and civil society targeted those businesses that are most susceptible to reputation damage (international consumer-facing brands), they will surely move on to shadier B2B operations and find their pressure points.

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