Our thoughts

Failing to measure up…

This week salt's Eli Turander looks at measurement within the PR industry.  See you next week, Read more...

Our clients

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PR with a point of view

Andrew Rees, Tesco diary producer

Andrew Rees, dairy farmer for Tesco

Our work: Tesco

salt ran the “Producers as Heroes” campaign, which involved talking to Tesco’s producers and telling their stories in consumer media, to help Tesco bring ‘quality’ to life for its customers. This resulted in 46 pieces of media coverage within nine months, an advertising value equivalent of £418,317, reaching a total audience of 19,871,175. Read more about salt PR and Tesco…

salt PR and Thorntons

Thornton's Metropolitan range

Our work: Thorntons

salt brings Thorntons’ brand values to life for customers through fun and engaging media relations, fully integrated with the brand’s other marketing activities and long-term brand development plans. Read more about salt PR and Thorntons…

salt PR and Unilever Food Solutions

Chefs and consumers around the world are inspired every day with the content that salt provides

Our work: Unilever Food Solutions

We recently won the CIPR Global Public Relations Excellence Award 2011 for our work with Unilever Food Solutions by developing high-impact content that sets trends and builds authority and awareness amongst professional chefs online, in media and via social networks.  Read more about salt PR and Unilever Food Solutions…

Lifebuoy Global Handwashing Day

Global Handwashing Day, Bangladesh

Our work: Unilever Lifebuoy

Over 50,000 children broke a new world record when they washed their hands with Lifebuoy soap across Bangladesh to celebrate Global Handwashing Day. Read more about salt PR and Lifebuoy…

Children learning how to brush their teeth with Unilever Oral Care, Indonesia

Pepsodent’s Oral Health Educational Schools Programme in Indonesia

Our work: Unilever Oral Care

Communicating Unilever Oral Care’s expertise and authority credentials with dental professionals and key opinion formers, to make them more inclined to pass the message on and influence consumer choice. Read more about salt PR and Unilever Oral Care…

A Wickes store opening organised by salt PR

A Wickes store opening organised by salt PR

Our work: Wickes

Amongst our many campaigns for Wickes, the salt press office has also facilitated several new store openings. Read more about salt PR and Wickes…

Sunsilk Co-Creators at press events around the world

Seven hair experts in over 20 markets participate in our Sunsilk co-creators global campaign

Our work: Unilever Sunsilk

We have helped to build Unilever Sunsilk’s unique story through content creation, both in traditional and social media for 29 markets across the world, leading to a consistent and authentic (not identikit) brand footprint. Read more about salt PR and Sunsilk…

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